Women of today broke the glass ceiling and paved the way for thousands of aspiring women in their chosen profession. The testament to this effect is that women shown their prowess by standing solidly by placing themselves as front-line health care workers, caregivers and did a commendable job by working fullest optimum levels during the Covid-19 pandemic said Dr. P Usha, Director I/c. Dr. Durgabai Deshmukh center for women’s Studies (UGV) Andhra University.
Speaking during the inaugural address at the conference on “Women in leadership during COVID-19″ organized by the Durgabai Deshmukh Centre for Women’s Studies Andhra University & Andhra Pradesh Mahila Commission in collaboration with the “All India Women’s Conference”, Visakhapatnam & “Mitti Ke rang” Visakhapatnam chapter, Dr. Usha said the Covid -19 has indeed highlighted the women’s contribution and disproportionate burdens that women carry. Even though, we find women in our communities shining beneath the rubble of class, caste and poverty.
Addressing the conference on digital mode Chairperson of AP Mahila Commission, expressed that women leaders and women’s organizations have demonstrated their skills, knowledge and networks to effectively led in Covid-19 response and recovery efforts. In spite of the global pandemic challenges, women has shown great efforts in balancing the socio-economic challenges.
Participating as a chief guest for the conference, Prof. V Krishna Mohan, Registrar of Andhra University, recalled that women all over the globe excelled in spite of several challenges they face on the social and domestic front. The need of the hour is to promote Women entrepreneurs and small businesses which have a significant role in shaping the global economy. Women have a strong determination to cope up with the challenges. To be more dynamic women need to strike a balance between work and life.
Prof. Rajendra Karmakar, Principal, Arts College promised that the principal office of Andhra University will extend entrepreneurship promotion Activities. Appreciating the women of their stellar roles during the Covid-19 pandemic, President of the VJF Gantla Srinu Babu said today’s women stand in equal measure to men in every sphere of life and contributing their mite to society. Even in the ensuing civil polls in the entire AP state, women have been given 49 percentage representation.
Ravi Easwarapu, CEO of AU incubation Centre, interacted with the women entrepreneurs during the special session in understanding their business models and mentoring them on how to align their business to market rather than depend on assumptions. Speaking to Hello Vizag, Mr. Ravi said that AU Incubation Center shall set up an open house day once a week for women entrepreneurs to discuss with mentors in person and get help on product-market fitment, financial management, patent filing, strategy and course correction. Support will be provided by student volunteers in the documentation, digital marketing and product design.
The organizer felicitated Digumarthi Satya, a social entrepreneur for her role in promoting self-help groups for three decades. Rahimunnisa Begum, organizing secretary of the conference and Dr. Sheetal, City ambassador for Mitte Ke Rang also spoke on the occasion. More than 30 budding entrepreneurs participated in the conference.